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Strategic Focus

The theme of this month's issue is Finance. We consider financial issues that you must understand well if you are serious about creating a prosperous business.

Most of the small-business owners I speak to are not happy with their business performance. And after asking some pointed questions, it often turns out that they are making business decisions without properly understanding the financial implications .

With this in mind, I am writing a series of articles on very basic financial analysis. My feature article this month steps you through the basics. Next month's article will be all about how to use this information in your business.

In keeping with the Finance theme, the Guest Article by Philip Campbell is all about doing financial projections. This is an often ignored but critically important activity in running a small-business.

Click on the links in the Table of Contents below to access parts of the ezine that interest you.

Table of Contents

Feature Article
What Does This Do to The Bottom Line ... ? - Mark Munday

Guest Article
Creating Cash Flow Projections You Can Trust - Philip Campbell

As a Business Strategist and Coach, Mark works with business owners to help them achieve their business goals. His powerful strategic planning and implementation techniques produce stunning results for clients.

Mark has just released a unique and revolutionary system for building your business into what you really want it to become.

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